Our family farming business is based at Wamuran on the Sunshine Coast in south-east Queensland, in the heart of pineapple country. We’ve been growing pineapples here since founder Geoff Scurr started producing pineapples in the 1960s.
Geoff’s sons, Gavin and Stephen Scurr and their children grew up planting, picking and packing pineapples on the family farm. Today, our home farm – including pineapple, mango and strawberry fields, packing shed and headquarters – is still in the original district. Gavin and Stephen now operate Piñata Farms from Wamuran, near Brisbane, and Mareeba in Queensland’s far north, where we pioneered large-scale pineapple production in the 1990s.
Piñata Farms is now Australia’s largest pineapple producer and the only one to supply fresh pineapples all year. We’re proud to be among Australia’s leading producers of summer and winter strawberries. We also hold the rights to grow specialty Honey Gold mangoes – an Australian favourite – between November and March.
Our fruit is grown on our own farms, and farms owned by some 36 third-party family growers spread over five states. They produce pineapples and mangoes under contract for us, and are as dedicated to quality as we are.
Continuing the tradition, various members of the Scurr family work throughout the business alongside more than 70 full-time employees and up to 300 seasonal workers.
Our pineapple breeding program, run in partnership with Queensland’s Department of Agriculture and Fisheries, investigates the commercial potential of up to 20,000 new varieties each year. Our mango breeding program in South Africa has two prospective varieties growing on some 200 trees. At any one time, we have half a dozen winter strawberry varieties under trial at Wamuran and three summer varieties at Stanthorpe.
Piñata Farms is a member of peak business and horticultural bodies including Growcom, Northern Territory Mango Industry Association, Queensland Strawberries, Strawberries Australia and the Pineapple Industry Advisory Committee. Gavin Scurr is a board member and former chairman of the Australian Mango Industry Association (AMIA).
Piñata Farms has 370 hectares of pineapples under cultivation in Wamuran and Mareeba in Queensland, and Darwin in the Northern Territory. The diverse climatic conditions of our pineapple growing regions means that each area has its peak harvesting season. We plant, pick and pack pineapples every day of the year, sending some 800,000 trays to market annually.
On top of that, we have two, third-party growers at Wamuran and Bundaberg in Queensland who produce Piñata pineapples – varieties MD2 and 73-50 chosen for their flavour profile and low acidity. About two million kilograms of second-grade fruit is supplied to factories for juicing every year.
Go for gold
Honey Gold mangoes grow on some 170,000 trees on 570 hectares across Australia.
We own around half of Australia's Honey Gold farms. Our orchards are at Katherine and Mataranka in the Northern Territory, and Wamuran in Queensland.
The rest are owned by contracted family farmers at Katherine in the Northern Territory; Bowen, Yeppoon, Rockhampton, Gladstone, Bundaberg, Mundubbera and Caboolture in Queensland; Byron Bay and Coffs Harbour in New South Wales; Mildura in Victoria; and Kununurra and Carnarvon in Western Australia. We supply mangoes between November and March.
Piñata strawberries are produced on 70 hectares at Wamuran and Stanthorpe, Queensland. Our Wamuran farm produces the winter crop while our farm near Stanthorpe on the Granite Belt – perfectly located in one of Queensland’s coldest regions – produces the summer crop.
Annually, we send up to seven million punnets of strawberries to our supermarket customers in Queensland, New South Wales and Victoria.
We work hard to match great tasting varieties with our distinct growing regions. We grow Festival, Fortuna, Aussie Gem, Albion and Red Rhapsody varieties – all known for their delicious taste – and trial more every year.